Brand Identity Strategy

Brand Identity Strategy

Brand Strategy



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About This Products

Brands are vital business assets, particularly for large, international organisations. But, even for small businesses, branding is critical. Ultimately consumers and businesses are often making the choice between one brand and another. This is why improving brand identity is relevant to all businesses.

What you get:

  • Where to play:
    • Deep dive into brand’s market & category
  • How to win:
    • Creation of your company’s Golden Circle (by Simon Sinek)
    • Translation of your Brand Purpose into your Vision & Mission
    • Creation of your core brand values
    • Identification of your brand archetype, personality and tone of voice to be used
    • Definition of your positioning statement
    • Highlighting consumer emotional and functional benefits
    • Creation of brand pyramid
    • Creation of branding objectives, KPI’s and metrics
    • Outline of brand marketing growth strategies
    • Deep dive into brand management techniques – brand innovation, resourcing, governance, equity building
    • Outline of visual identity & guidelines – logo, typography, imagery, social, colours etc
  • How to win in market:
    • Layout of specific tactics on how to communicate brand to desired target audience

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Frequently Asked Questions

A fully integrated business services agency. BYOE is a company and platform that enables you to streamline various business services, operations and processes in order to efficiently and effectively impact your top and bottom lines.

BYOE allows you to pick and choose which issues to solve in your business through their convenient online platform that allows affordable & customisable solutions. Unlike other agencies, consultancies and managed service providers - BYOE allows you to take on any business challenge through one sole provider - giving you peace of mind and giving you back time and money to focus on the continued growth of your business.

If you are a business owner, executive or entrepreneur who is making decisions within the business that will help streamline processes and scale your business but you are running out of time, resources, knowledge and money to do so then BYOE is the company you can turn to for all-in-one solutions. We can take everything off your hands and control the project end-to-end or we can fulfil pieces of your project based on your capacity and requirements

We offer a convenient online platform that allows you to create an account via desktop or mobile, address your company issues and choose the suitable options all through the click of a button. Everything is customisable and we want to make sure nothing is broad brush strokes but fitting your specific empires needs.Still unsure? Call or live chat with a sales rep who can tell you more.

The costs are variable - factors include scope of project and seniority of person delivering on the project. Unlike other agencies BYOE is transparent with who is working on your business and charge/deliver accordingly. What you pay for is what you get. We offer as much value from a time and resources perspective but how affordable you want it to be is up to you. There are always promotions/deals running and you also get access to the BYOE members club giving your rewards and access to a network of the entrepreneurial worlds finest.

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